Marketing Data Analyst

Job Summary:

Dexian is seeking a Marketing Data Analyst for an opportunity with a client located in W. Des Moines, IA.

Responsibilities:

• Oversee and participate in the collection, management, and dissemination of internal & external data to support Marketing campaign & database initiatives
• Extract and combine data from disparate data sources
• Create, manage, and audit audience lists and segments for email, direct mail, call, event, and advertising campaigns
• Gather requirements and selection criteria, and where appropriate make recommendations on targeted audience segments
• Ensure all campaign lists are compliant with the applicable marketing preferences & restrictions of each distribution partner
• Collaborate with Marketing Automation team on CRM campaign set up & management
• Develop expertise in Athene’s Marketing data and systems
• Maintain detailed documentation for all processes, including management of a marketing data dictionary
• Strong understanding of data governance to ensure best practices are followed relating to business intelligence deployment, delivery, and security

Requirements:

• Bachelor’s degree (Statistics, Mathematics, Data Analytics, Finance, Economics, or Business) or equivalent plus five years relevant experience required
• Excellent critical thinking and problem-solving skills
• REQUIRED: Experience with relational databases with ability to merge and analyze data from various sources and of differing formats
• REQUIRED: Data mining experience in coding SQL with a minimum of 3 years using analytical tools
• NICE TO HAVE: Experience creating reports in CRM (Salesforce) and Marketing Automation (Marketing Cloud)
• Advanced proficiency in Microsoft Excel
• Strong organizational skills and the ability to manage a variety of projects and tasks simultaneously and deliver solutions on time

Dexian is a leading provider of staffing, IT, and workforce solutions with over 12,000 employees and 70 locations worldwide. As one of the largest IT staffing companies and the 2nd largest minority-owned staffing company in the U.S., Dexian was formed in 2023 through the merger of DISYS and Signature Consultants. Combining the best elements of its core companies, Dexian’s platform connects talent, technology, and organizations to produce game-changing results that help everyone achieve their ambitions and goals.

Dexian’s brands include Dexian DISYS, Dexian Signature Consultants, Dexian Government Solutions, Dexian Talent Development and Dexian IT Solutions. Visit https://dexian.com/ to learn more.

Dexian is an Equal Opportunity Employer that recruits and hires qualified candidates without regard to race, religion, sex, sexual orientation, gender identity, age, national origin, ancestry, citizenship, disability, or veteran status.