Humankindex finds leading with kindness is most effective leadership style to drive innovation and competitive advantage.

In mid-2021, Signature Consultants worked with national research and data firm Dynata, to study the value of kind leadership and develop a Humankindex (HKI) to measure and track companies’ adoption and practice of kind leadership.

The research uncovered a clear connection between the practice of kind leadership and a company’s ability to create an environment where innovation can flourish. In fact, according to the research, leading with kindness is the most effective leadership style to drive innovation and competitive advantage.